Guest post by Danish Wadhwa: As more purchases are being driven by trusted rankings, reviews and recommendations, businesses have identified engaging with customers as key to achieving organizational goals. At present, there are various mediums that can drive customer engagement and loyalty, such as email marketing and social media. However, the one communication channel which […]
Tag: mobile marketing
Web push notifications are a great new marketing channel to help re-engage your site visitors. This article discusses what web push notifications are and how you can build personalized engagements with users and encourage them to move to the next stage in the purchase cycle.
Bad news: Today’s customer is constantly on the move, which creates new marketing challenges. Good news: Today’s on-the-go customer is always reachable! If you’re considering a new way to generate direct customer connections, check out the following tips: