Tag: poll

Why More B2B Marketers Are Choosing SMS Marketing to Engage with Customers

Guest post by Danish Wadhwa: As more purchases are being driven by trusted rankings, reviews and recommendations, businesses have identified engaging with customers as key to achieving organizational goals. At present, there are various mediums that can drive customer engagement and loyalty, such as email marketing and social media. However, the one communication channel which […]

More
Poll: Which B2B marketing projects will be outsourced in 2017?

Win/loss analysis, customer satisfaction survey, GtM kits: These leftover items on your 2016 to-do list were carried over from 2015, and you already know that hiring freezes and stretched internal resources mean you may not get around to some of these strategic but time-consuming projects in 2017…

More